it appears on TD Ameritrade this a.m. The same analysis can be performed on
other financial portals to judge the success and efficacy of the alternative approach.
of its financial results outside of its website and Twitter activity, we have
been told by reliable sources that Goldman provided its news release in advance
to certain financial media, such as (we presume) Dow Jones, Reuters, Bloomberg
etc. so that they could prepare the content and report it simultaneously with
the web release.
how it went (from TD Ameritrade’s news sources – example screen grabs provided below):
- In our observation, Goldman’s release appeared
on their website at 7:35am ET – possibly 7:34am ET however, Dow Jones’ headlines started reporting the results at 7:33am ET.
- From our observations, the Zack’s coverage,
while it says 7:06am ET, did not appear prior to the Dow headlines and seems to
have been “post dated” in its posting to
- None of the Goldman headlines on TD Ameritrade provide direct links to the full content of the Goldman release – whereas in the Q2
reporting cycle the full text of the release is accessible by clicking on a series of Dow Jones
- The absence of a broad, simultaneous distribution
of the entire news release to financial portals such as TD Ameritrade remains our principal critique of
the website-driven disclosure.
- Even the
advance notification of certain major financial media such as Dow Jones did not achieve the same level of access to the source content (the actual release) as did Goldman’s previous paid wire service distribution.
- Also, anecdotally, the first MarketWatch Clip today was at 7:40am ET vs. 7:37am ET for Q2 reporting.
Goldman Sachs Q3
Goldman Sachs Q2
Reporting Headlines From July 16th as appear today on TD Ameritrade (Release issued via a Newswire Service at 7:35 a.m. ET)